You need to know that this is not a quick buck job; it involves a lot of hard work in order to achieve success. The first thing to do is research the affiliate networks available and find the one that is reputable and you would like to work with.
While researching these networks, you need to determine what products they have on offer, find out about the merchants and their reliability and then the reputation of the network is important as well.
Unfortunately there are scam artists on the internet, so some of the networks could be a scam. You need to check what their staff reliability is, do they constantly upgrade the site, do they approve your marketing before you send it out and do they have good customer feedback?
Once you have found a network that is reputable and reliable, determine what products they have on offer. Believing in the product you are promoting is so important, it is easier to promote something you trust; this trust will spill over to your customers and get them to click the affiliate link, which makes you the money.
If you intend advertising the affiliate links on your personal website, it is imperative that you choose products that relate to your site. If you have a site dedicated to pets, it doesn't make sense to advertise credit cards on there, but finding great pet products will result in success. Remember people visiting your site are your target audience and being able to move them to something that interests them will be a lot easier with products that relate to your site.
If you are considering to promote using email marketing, you need to thoroughly read the terms and conditions of the affiliate network. Often they approve the marketing before you send, so ensure that you offer the recipients an unsubscribe option, this way you ensure that you are not spamming the customers and continue to give the product a good name.
PPC marketing can be very rewarding if you put the right amount of effort into it, you can't sit back and expect it to make money for you without any input from yourself. You will not get paid a large sum of money per click, but getting the right amount of interest through well designed adverts and write ups can increase your clicks and make you extra cash.
When considering PPC marketing, take the basics into account. Is the network reputable, are the products related to your site and are the merchants reliable? From there you can make an informed decision and be on your way to success.